Tuesday, October 20, 2009

Scotiabank Nuit Blanche

Scotiabank Nuit Blanche: "From dusk until the early pre-dawn hours on September 30, 2006, Toronto buzzed with excitement as Scotiabank Nuit Blanche was first unleashed on an unsuspecting city. Torontonians left behind the comfort of their beds en masse, as 425,000 people ventured out onto the city's streets for an all-night exploration and celebration of contemporary art.

As remarkable and distinctive as the art was, the magic came from the audience response and interaction. Most importantly, through this event a new audience was introduced to contemporary art by making it fun, engaging and accessible.

This event brought together a wide range of sectors and the exceptional talents of more than 400 artists and curators, 300 onsite logistical staff, 200 docents and volunteers, 87 galleries, museums and art institutions, and 13 corporate sponsors and media partners.

Within hours of the sun rising on October 1, hundreds of enthusiastic e-mails, letters and phone calls poured in from artists, participants, volunteers, councillors and event attendees. The inaugural edition of this event received widespread acclaim and accolades. Toronto's Mayor David Miller recognized the importance of bringing this event back as an annual celebration and included it in his political platform when running for a successful re-election in 2006."

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